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Want to Live 12 Years Longer? A 30-Year Study Says Embracing an Optimism Mindset Is a Major Predictor of Longevity

Even better news: Since only 25 percent of your level of optimism is hereditary, becoming more positive is largely something you control. Here's how.

How to Be More Optimistic

Research shows that approximately 25 percent of our optimism set-point is genetic. That means 75 percent of your level of optimism can be shaped and learned. 

In one study, participants who spent five minutes a day for two weeks imagining their "best possible self" (in terms of professional, relationship, and personal goals) experienced significant increases in optimism.

If visualization isn't your thing -- it definitely isn't mine -- try another approach. If, as Jim Rohn says, we are the average of the five people we spend the most time with, simply spend more time with optimistic people. They'll be more encouraging. They'll be more supportive. Their enthusiasm will naturally rub off on you. 

If spending time in groups isn't your thing -- it kind of isn't mine -- then take a step back and think about your mindset. Generally speaking, people fall into two camps. Those with a fixed mindset believe that intelligence, ability, and skill are inborn and relatively fixed. That we are what we were born with.

Someone with a fixed mindset might say, "I didn't handle that well. I'm not cut out to be a leader."

People with a growth mindset believe that intelligence, ability, and skill can be developed through effort. That we are what we work to become. Someone with a growth mindset might say, "I didn't handle that well, but next time I'll make sure I'm more prepared." 

People who embrace a growth mindset believe success is based on effort and application, not innate talent. 

That makes YOU more optimistic. 

And will help YOU live a longer, healthier life.


Water is an inorganic, transparent, tasteless, odorless, and nearly colorless chemical substance, which is the main constituent of Earth's hydrosphere and the fluids of all known living organisms. It is vital for all known forms of life, even though it provides no calories or organic nutrients.

Americans use five times the amount of water that Europeans use.


New York, London, Paris, Munich
Everybody talk about pop muzik 


is one of those untranslatable words that is uniquely Italian. It's also fun to say.

Basically sprezzatura simply means, doing something extremely well without showing that it took any effort.

One of our DBAD Citizens has embellished their DBAD Army of Love Big Ass Shorts, with KISSes (X), and you’ve heard of Penny Loafers ... how about Dime Shorts?
Send us photos of your embellished DBAD, show the world your DBAD Sprezzatura!


Hottest temperature recorded on Earth

2020 Death Valley, California 54°C/130°F

You in DBAD ... even hotter!


10 Scientific Benefits of KISSing👄

  1. KISSing releases feel-good hormones that have healing abilities
  2. KISSing makes you more alert, it’s the released Dopamine
  3. KISSing may help control appetite and help you lose weight, yep Dopamine
  4. your face might look younger, exercises your facial muscles
  5. KISSing can reduce your stress levels
  6. KISSing can reduce your allergy symptoms
  7. KISSing might boost your immunity
  8. a KISS a day might keep the dentist away
  9. KISSing might help you determine the compatibility of your mate
  10. KISSing might improve your relationship satisfaction

So DBAD it’s GOOD, start KISSing👄 


The Ig Nobel Prize (/ˌɪɡnˈbɛl/ IG-noh-BEL) is a satiric prize awarded annually since 1991 to celebrate ten unusual or trivial achievements in scientific research, its stated aim being to "honor achievements that first make people laugh, and then make them think." The name of the award is a pun on the Nobel Prize, which it parodies, and on the word ignoble.

Organized by the scientific humor magazine Annals of Improbable Research (AIR), the Ig Nobel Prizes are presented by Nobel laureates in a ceremony at the Sanders Theater, Harvard University, and are followed by the winners’ public lectures at the Massachusetts Institute of Technology.


Sherlock Holmes' famous memory trick really works

Sherlock Holmes remembers everything by imagining that he's storing bits of information in a "memory palace," a technique that originated in ancient Greece. Now, researchers have found that this method really does work to create long-lasting memories.

Users of the mnemonic technique, called the "method of loci," mentally navigate around a familiar place, such as a path (or Holmes' palace). To remember a piece of information, you "drop" it along the path and later retrace your steps and "pick it up." For example, if you're very familiar with Central Park in New York City, you can imagine walking through it, dropping the word "book" at the Boat House, then the word "water bottle" at the next bend, then the word "space" at the fountain. When you want to remember the words, you imagine retracing your exact steps.

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